A midgardian's blog

Hello, everyone! Welcome back to my blog! Today, i would like to make chapter review from the book i was reading (read: The Power of Habits). These are the previous review  Part 1 (chapter 1, 2, 3)  and  Part 2 (Chapter 4, 5, 6) . The chapter i'd like to review are the chapter 7 (which is part of the part 2) and the part 3 which is divided into two chapters. Be ready for yourself because this is gonna be a long review ~ Chapter 7: HOW TARGET KNOWS WHAT YOU WANT BEFORE YOU DO [When Companies Predict (and Manipulate) Habits] The author tells about the habits of people's buying and people's listening to something. When we bought commercial products like groceries and music, these are our habits and those habits are predictable.  Have you ever wondered why supermarket puts healthy and fresh food near the entrance store? It's the trick. If we start our shopping sprees by loading up on healthy stuff, we're much more likely to buy unhealthy foods when we encou...

Hello guys! Today i'm back with another story. I'd still like to talk about the chapter review from the book i'm reading at this time. If i talked about the part 1 in the previous post ( Click here ), right now i want to make a chapter review from the part 2. Be ready for yourself because this blog is gonna be long. The part two in The Power of Habits is talking about The Habits of Successful Organization. So, we're gonna talking about how a success company or an organization build their habits. Chapter 4: Keystone Habits, or The Ballad of Paul O’Neill (Which Habits Matter Most) The author provides a story about a CEO from The Aluminum Company of America (Alcoa), Paul O'Neill, who was succeed in making the company stood up again. O'Neill was able to overcome Alcoa's problems. The keystone that O'Neill made was considered the worker safety, he wanted to make Alcoa become the safest company. He changed Alcoa's habit loops by changing it fr...

Hello guys! It's been a long time since i didn't write in this blog. Today, i'd like to make a book review from non-fiction book tittled The Power of Habit: Why do we do what we do in life and business which written by Charles Duhigg.  Author: Charles Duhigg Country: United States Language: English Publisher: Random House Trade Publication date: 2012 Pages: 371 ISBN: 9781400069286 Book summary: In The Power of Habit, award-winning New York Timesbusiness reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation.  This book divided into 3 parts. Each parts have some chapters and what i will review today is the part one. The part one of this book is talking abou...